What began as a lighthearted fun time with the two family members became a successful and one can say motivational campaign after the images went global – Ms Lv even reported a high increase in sales.
According to China Newsweek, Ms Lv stated that the stunt was all her grandfather’s idea. ‘He picked up one piece and tried to give some advice on how to mix and match’, she said. ‘We thought it was fun so we started shooting.’ Um, who else wants a 72-Year-Old grandpa to help stylishly pick out our outfits?! I sure do.
The designs, catered towards the younger female crowd, feature bright pink capes, striped tights, over the knee socks, and all things girly including bows, lace, and ruffles.
Chenille scarves and pink-framed shades complete the look as Liu carries a wine-red handbag in several of the shots. He even sports various wigs to further complete the look – it’s safe to say I definitely want pretty much everything he is modeling!
Posing in a sequenece of outfits, Liu clearly shows off his long slim legs and slender physique, to even better show off Yuekou’s clothing to its greatest advantage. Apparently, Liu’s legs have also gone viral as women all over China are claiming ‘he has such a good figure, especially those legs!’, while others claim his resemblance to Karl Legerfeld (both fab older gents, right?!)
As far as Liu himself, he told China Newsweek that he is glad to model for the store and happy to be able to help his family. ‘Why unacceptable for someone like me to wear women’s clothes? Modeling for the store is helping my granddaughter and I have nothing to lose,’ he said. ‘We were very happy on the day of the shooting. I’m very old and all that I care about is to be happy.’ Well said, grandpa Liu – you rock!
So moral of the story is – there is no age limit when it comes to, well, just about anything. This courageous man put it simply – just have fun since you have nothing to lose, really! After all, you could go viral, while helping others, while being happy. Win-win to me!